Moda Living is delivering a major new urban community with up to 1,600 homes and £6m of public realm at ‘New Garden Square’ in Edgbaston, Birmingham, as part of an emerging UK-wide masterplan strategy from the developer operator.
To celebrate the topping out of the first phase of ‘New Garden Square’ where Moda is currently constructing 392 build-to-rent homes, and reveal the masterplan to key stakeholders, Carousel executed an event to remember.
Stakeholders were invited to a site visit to see the top of the new neighbourhood for themselves before being transported to Moda’s The Mercian for an exclusive supper club hosted 40 floors up in partnership with Michelin-Starred chef Brad Carter.
Taking place in one of the building’s stunning penthouses, guests were shown a CGI fly-through of the New Garden Square masterplan preview, highlighting the key milestones to come and the market leading ‘Moda Life’ residents can expect. Guests enjoyed drinks on the terrace before being treated to a bespoke menu curated by Brad Carter, which celebrated the best of Birmingham’s heritage, all whilst taking in the unrivaled views across the Birmingham skyline, including the New Garden Square development and Edgbaston Reservoir.
The new 11-acre ‘Moda masterplan’ will deliver around £6m of public realm including a new park, along with new homes, retail, F+B, leisure space and workspace.
The ‘New Garden Square’ masterplan further demonstrates Moda Living’s long-term commitment to Birmingham city. With one operational neighbourhood (487-home ‘Moda, The Mercian’, which is the Midlands’ tallest residential tower) and two under construction (the 400-home ‘New Garden Square’ Phase I and ‘Great Charles Street’, a 722-home build-to-rent community in the city’s Jewellery Quarter), Moda Living has so far committed more than £600m to developments in the city with a growing future pipeline, contributing significantly to Birmingham City Council’s Our Future City framework.
Our event was attended by key stakeholders including Birmingham City Council, Calthorpe Estates and key members of the Moda team. The event also generated media coverage with all key regional business press, including Birmingham Mail, Birmingham Post, The Business Desk and Business Live.
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